About the project
Stylingagenten is a prominent e-commerce in perfumes, hair care and much more. We at iMarketing have worked with them for over two years and helped them drive over 2 million in sales through Facebook advertising alone.
The challenge
Our initial focus was on creating more engaging ads with call-to-actions (CTAs) and improving copy and creative. We worked strategically partly with ads created by our internal design team and partly through ads produced together with our network of influencers.
Results
We immediately increased the average unique click-through rate (CTR) from 1.3 % to 6.6 % and to date have generated SEK 2,021,515 in revenue with an ad spend of SEK 354,869, yielding a return on ad spend (ROAS) of 5, 69. The campaigns have received 6,068,357 impressions, 173,752 clicks and a cost per thousand impressions (CPM) of SEK 76.
We are proud of our collaboration with Stylingagenten and look forward to helping them achieve even greater success in the future.
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