{"id":566,"date":"2022-05-26T09:58:47","date_gmt":"2022-05-26T07:58:47","guid":{"rendered":"https:\/\/imarketing.se\/?post_type=portfolio&#038;p=566"},"modified":"2023-04-25T13:47:26","modified_gmt":"2023-04-25T11:47:26","slug":"eaubottle","status":"publish","type":"post","link":"https:\/\/imarketing.se\/en\/eaubottle\/","title":{"rendered":"Eaubottle"},"content":{"rendered":"<div id=\"fws_69d48d97c68da\"  data-column-margin=\"90px\" data-midnight=\"dark\" data-top-percent=\"5%\" data-bottom-percent=\"8%\"  class=\"wpb_row vc_row-fluid vc_row full-width-content vc_row-o-equal-height vc_row-flex vc_row-o-content-top dark_text\"  style=\"padding-top: calc(100vw * 0.05); padding-bottom: calc(100vw * 0.08); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-overlay=\"false\"><div class=\"inner-wrap\"><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: #ffffff; \"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-8 wpb_column column_container vc_column_container col has-animation padding-7-percent top_margin_phone_0pct inherit_tablet inherit_phone\"  data-t-w-inherits=\"small_desktop\" data-padding-pos=\"right\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div id=\"fws_69d48d97c6ba0\" data-midnight=\"\" data-column-margin=\"60px\" class=\"wpb_row vc_row-fluid vc_row inner_row dark_text\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h2><strong>About the Project<\/strong><\/h2>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d97c6e1f\" data-midnight=\"\" data-column-margin=\"60px\" class=\"wpb_row vc_row-fluid vc_row inner_row dark_text\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Our solution to Eaubottle was to compress much of the content that was on the page to increase speed. We removed a lot of unnecessary material and made sure the whole page had a more high-quality and unified feel.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d97c6f71\" data-midnight=\"\" data-column-margin=\"60px\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"padding-top: 15px; \"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element  dark_text\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Then we needed to ensure that the website also received traffic, to see whether the bounce rate, conversion rate, sales etc. increased. We did that with the help of our effective marketing model and quickly got traffic to the website. Bounce rate decreased to 30 % and conversion rate increased significantly. So far, sales have increased by 300 % and we continue to work together to spread this fantastic company&#039;s values, message, and concrete ways to help both those in need of water, and those who want to keep their clean water cold.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4><strong>The challenge<\/strong><\/h4>\n<p>Eaubottle needed a significantly faster webshop with more empathy to reduce the bounce rate (of approx. 70%) that they experienced before. They also needed to increase conversion rates through a generally better user experience.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div class=\"nectar-cta  alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit\" data-color=\"default\" data-using-bg=\"false\" data-style=\"arrow-animation\" data-display=\"block\" data-alignment=\"left\" data-text-color=\"custom\" style=\"margin-bottom: 30px; \"><h4 style=\"color: #00d084;\"><span class=\"link_wrap\" ><a  class=\"link_text\" href=\"https:\/\/eaubottle.com\/\"><span class=\"text\">Open the homepage<\/span><svg class=\"next-arrow\" aria-hidden=\"true\" width=\"20px\" height=\"25px\" viewbox=\"0 0 50 80\" xml:space=\"preserve\">\n  <polyline stroke=\"#ffffff\" stroke-width=\"9\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\" points=\"0, 0 45, 40 0, 80\"\/>\n  <\/svg>  <span class=\"line\"  style=\"background-color: #00d084;\"><\/span> <\/a><\/span><\/h4><\/div>\n\t<div class=\"wpb_gallery wpb_content_element clearfix\">\n\t\t<div class=\"wpb_wrapper\"><div class=\"wpb_gallery_slidesflickity_style\" data-onclick=\"link_no\" data-interval=\"5\"><div class=\"nectar-flickity not-initialized\"  data-touch-icon-color=\"default\" data-stagger=\"\" data-drag-scale=\"\" data-overflow=\"hidden\" data-wrap=\"no-wrap\" data-spacing=\"default\" data-shadow=\"x_large_depth\" data-autoplay=\"\" data-autoplay-dur=\"\" data-free-scroll=\"\" data-controls=\"material_pagination\" data-desktop-columns=\"1\" data-small-desktop-columns=\"default\" data-tablet-columns=\"1\" data-phone-columns=\"1\"><div class=\"flickity-viewport\"> <div class=\"flickity-slider\"><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c29d60877c5f55de08_10.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"see all products\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c29d60877c5f55de08_10.png 650w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c29d60877c5f55de08_10-300x169.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c31b9435674088f5ef_8.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"Quality in every way\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c31b9435674088f5ef_8.png 650w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c31b9435674088f5ef_8-300x169.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c285ec857cf1381f8f_9.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"Eaubottel a more important Shopify store!\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c285ec857cf1381f8f_9.png 650w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c285ec857cf1381f8f_9-300x169.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c302af0add708992f4_7.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"Eaubottle banner\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c302af0add708992f4_7.png 650w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/60cca0c302af0add708992f4_7-300x169.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/div><\/div><\/div><\/div><\/div>\n\t\t<\/div> \n\t<\/div> \n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-4 dark_text wpb_column column_container vc_column_container col has-animation no-extra-padding inherit_tablet inherit_phone\"  data-t-w-inherits=\"small_desktop\" data-padding-pos=\"top\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"100\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div id=\"fws_69d48d97c7f1d\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Customer<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<div class=\"project-info\">Eaubottle<\/div>\n <\/div><div class=\"divider-wrap\" data-alignment=\"default\"><div style=\"padding-top: 1vh; padding-bottom: 1vh;\"  class=\"divider-vertical nectar-bg-extra-color-gradient-1\"><\/div><\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d97c8134\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Project type<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> Marketing <\/div><div class=\"divider-wrap\" data-alignment=\"default\"><div style=\"padding-top: 1vh; padding-bottom: 1vh;\"  class=\"divider-vertical nectar-bg-extra-color-gradient-1\"><\/div><\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d97c82b5\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Year<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> 2021 <\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Our solution to Eaubottle was to compress much of the content that was on the page to increase speed. 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