{"id":344,"date":"2022-05-25T10:22:37","date_gmt":"2022-05-25T08:22:37","guid":{"rendered":"https:\/\/imarketing.se\/?post_type=portfolio&#038;p=344"},"modified":"2023-04-25T13:48:21","modified_gmt":"2023-04-25T11:48:21","slug":"art-for-a-reason","status":"publish","type":"post","link":"https:\/\/imarketing.se\/en\/art-for-a-reason\/","title":{"rendered":"Art for a reason"},"content":{"rendered":"<div id=\"fws_69d48d8320064\"  data-column-margin=\"90px\" data-midnight=\"dark\" data-top-percent=\"5%\" data-bottom-percent=\"8%\"  class=\"wpb_row vc_row-fluid vc_row full-width-content vc_row-o-equal-height vc_row-flex vc_row-o-content-top\"  style=\"padding-top: calc(100vw * 0.05); padding-bottom: calc(100vw * 0.08); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-overlay=\"false\"><div class=\"inner-wrap\"><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: #ffffff; \"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-8 wpb_column column_container vc_column_container col has-animation padding-7-percent top_margin_phone_0pct inherit_tablet inherit_phone\"  data-t-w-inherits=\"small_desktop\" data-padding-pos=\"right\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div id=\"fws_69d48d8320430\" data-midnight=\"\" data-column-margin=\"60px\" class=\"wpb_row vc_row-fluid vc_row inner_row dark_text\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Charlotte Nicolin is an artist and entrepreneur who draws beautiful animal motifs, such as iconic Henry the hedgehog and Felix the fox. These beautiful animal motifs are then placed on useful everyday objects so that every person can enjoy hand-drawn art in their homes.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d832077a\" data-midnight=\"\" data-column-margin=\"60px\" class=\"wpb_row vc_row-fluid vc_row inner_row dark_text\"  style=\"padding-top: 15px; \"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>We got in touch with Charlotte in July 2021 and since then iMarketing has been actively working with conversion optimization and paid marketing for Charlotte. Marketing that spans two continents and four countries.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p><strong>Challenges<\/strong><\/p>\n<p>Achieve long-term and profitable marketing<\/p>\n<p>Continuously further develop the advertising strategy to suit different target groups<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p><strong>Results<\/strong><\/p>\n<ul>\n<li>Increased sales with 79%<\/li>\n<li>Increased conversion rate with 5%<\/li>\n<li>Increased traffic to the website with 90%<\/li>\n<\/ul>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div class=\"nectar-cta  alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit\" data-color=\"default\" data-using-bg=\"false\" data-style=\"arrow-animation\" data-display=\"block\" data-alignment=\"left\" data-text-color=\"custom\" style=\"margin-bottom: 30px; \"><h4 style=\"color: #00d084;\"><span class=\"link_wrap\" ><a  class=\"link_text\" href=\"https:\/\/se.charlottenicolin.com\/\"><span class=\"text\">Open the homepage<\/span><svg class=\"next-arrow\" aria-hidden=\"true\" width=\"20px\" height=\"25px\" viewbox=\"0 0 50 80\" xml:space=\"preserve\">\n  <polyline stroke=\"#ffffff\" stroke-width=\"9\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\" points=\"0, 0 45, 40 0, 80\"\/>\n  <\/svg>  <span class=\"line\"  style=\"background-color: #00d084;\"><\/span> <\/a><\/span><\/h4><\/div>\n\t<div class=\"wpb_gallery wpb_content_element clearfix\">\n\t\t<div class=\"wpb_wrapper\"><div class=\"wpb_gallery_slidesflickity_style\" data-onclick=\"link_no\" data-interval=\"5\"><div class=\"nectar-flickity not-initialized\"  data-touch-icon-color=\"default\" data-stagger=\"\" data-drag-scale=\"\" data-overflow=\"hidden\" data-wrap=\"no-wrap\" data-spacing=\"default\" data-shadow=\"x_large_depth\" data-autoplay=\"\" data-autoplay-dur=\"\" data-free-scroll=\"\" data-controls=\"material_pagination\" data-desktop-columns=\"1\" data-small-desktop-columns=\"default\" data-tablet-columns=\"1\" data-phone-columns=\"1\"><div class=\"flickity-viewport\"> <div class=\"flickity-slider\"><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa4f91f5a307_17.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa4f91f5a307_17.png 400w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa4f91f5a307_17-300x169.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa19a3f5a30d_18.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa19a3f5a30d_18.png 400w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663e244efa19a3f5a30d_18-300x169.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f0f76170775affba3_15.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f0f76170775affba3_15.png 400w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f0f76170775affba3_15-300x169.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/div><div class=\"cell\" data-lazy=\"false\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f45b8ec8060c4af08_16.png\" class=\"skip-lazy nectar-lazy attachment-full\" alt=\"\" srcset=\"https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f45b8ec8060c4af08_16.png 400w, https:\/\/imarketing.se\/wp-content\/uploads\/2022\/05\/61a7663f45b8ec8060c4af08_16-300x169.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/div><\/div><\/div><\/div><\/div>\n\t\t<\/div> \n\t<\/div> \n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-4 dark_text wpb_column column_container vc_column_container col has-animation no-extra-padding inherit_tablet inherit_phone\"  data-t-w-inherits=\"small_desktop\" data-padding-pos=\"top\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"100\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div id=\"fws_69d48d8321dc1\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Customer<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<div class=\"project-info\">Charlotte Nicolin \u2013 Art for a reason<\/div>\n <\/div><div class=\"divider-wrap\" data-alignment=\"default\"><div style=\"padding-top: 1vh; padding-bottom: 1vh;\"  class=\"divider-vertical nectar-bg-extra-color-gradient-1\"><\/div><\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d83220ab\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Project type<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> Marketing <\/div><div class=\"divider-wrap\" data-alignment=\"default\"><div style=\"padding-top: 1vh; padding-bottom: 1vh;\"  class=\"divider-vertical nectar-bg-extra-color-gradient-1\"><\/div><\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69d48d83222f0\" data-midnight=\"\" data-column-margin=\"none\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  center\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<h4>Year<\/h4>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> 2021 <\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Charlotte Nicolin is an artist and entrepreneur who draws beautiful animal motifs, such as iconic Henry the hedgehog and Felix the fox. These beautiful animal motifs are then placed on useful everyday objects so that every person can enjoy hand-drawn art in their homes.<\/p>","protected":false},"author":3,"featured_media":1522,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[22],"tags":[37,34],"class_list":{"0":"post-344","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-projekt","8":"tag-facebook-instagram","9":"tag-marknadsforing"},"_links":{"self":[{"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/posts\/344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/comments?post=344"}],"version-history":[{"count":8,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/posts\/344\/revisions"}],"predecessor-version":[{"id":2789,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/posts\/344\/revisions\/2789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/media\/1522"}],"wp:attachment":[{"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/media?parent=344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/categories?post=344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imarketing.se\/en\/wp-json\/wp\/v2\/tags?post=344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}